RESEARCH & DEVELOPMENT

Research and development in printing and typesetting technologies have evolved significantly over the centuries, with foundational innovations dating back to the 1500s. The use of placeholder text, such as Lorem Ipsum, has long been a standard practice in the industry, serving as a visual guide in layout design. This technique originated when an unknown printer took a galley of type and rearranged it to create a type specimen book—an innovation that not only shaped the printing process but also demonstrated early experimentation in design prototyping. Despite technological shifts, including the transition from traditional print to electronic typesetting, the core principles have remained remarkably consistent. These enduring methods highlight the importance of adaptable design tools in the development of modern visual communication systems. Today, such practices continue to influence new design approaches and software systems used across the digital publishing landscape.

Core Strengths:​

 The R&D Department efficiently supports

  • Evaluation of new and current formulations in different agro-eco regions of the country.
  • Promotion and creating awareness about the new products.
  • Channelizing information to consumers for the right technical use,
  • Developing interface with the State Departments of Agriculture.
  • Training of agri-input dealers & farmers.
  • Registration of pesticides and label expansion on crops by generating scientific data on different parameters like bio-efficacy, residue, persistence, toxicity etc.
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